Posts Tagged ‘website traffic’
Local Roofing Company Goes from Phone Book to Fame with PPC Campaign!
Welcome to this case study for a small roofing company. Based in beautiful Skagit County, Washington, this local business specializes in tile and slate roofing, roof repair, and replacement services. Before embarking on their PPC campaign, they relied on the trusty phone book’s yellow pages for advertising and lead generation. But in today’s digital age,…
Read MoreHow a Day Spa in a Busy City Center Boosted Their Online Presence
Ah, the soothing sound of tranquility and the promise of relaxation – that’s what the day spa offers! But in the hustle and bustle of the busy city center, this small, locally-owned business found itself struggling to attract new clients and stand out in a competitive market. The SEO campaign was launched to enhance the…
Read MoreWhich Digital Marketing Channels Have the Highest ROI?
According to eMarketer, digital advertising accounted for $455.30 billion in 2021. Digital ad spending was only projected to reach $188 billion in 2021. By 2022, digital ads make up nearly half of the total global advertising expenditures. In fact, digital ad spending is anticipated to increase more quickly than TV and radio. The good news…
Read More8 Ways to Get More Traffic to Your Website
For many companies, their website is critical to their business plan. More visitors coming usually means more revenue. But it’s not uncommon for them to get little to no traffic. Clients often ask, “How can I get more visitors to my website?” After giving it some thought and discussing this question with other digital marketers,…
Read MoreTips on Writing Copy That Attracts Your Ideal Client
“As a business owner, the best thing you can do to attract clients is writing a blog!” you hear it all the time. Then your heart begins to sink. I understand. Where do you even start? What is the best way to compose a blog post? So, I’m here to assist because good content is…
Read MoreOverlooked methods to drive website traffic
There are many methods of getting website visitors that are often overlooked. Some simple, cost-effective methods include paid search, viral content, and email campaigns. Paid search can be expensive, but it can be a powerful way to drive website traffic. Viral content can go a long way in getting attention for your website, and email…
Read MoreDrive website traffic using social media
People spend a great deal of time on social media. This is why it makes sense to use social media to drive traffic to your website. There are many ways to do this, and the best way for each site will vary. However, some basics include using keywords in your posts, posting regularly, and engaging…
Read MoreHow to use content to drive traffic to your website
If you ask a marketer or a business owner what they want most in the world, they will almost certainly say more customers. What usually follows that? More visitors to their website. In fact, 61 percent of marketers think getting traffic and leads is their greatest challenge. You can drive traffic to your website in…
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